
In 2017, I attended a retirement seminar at work.
Most of the room was 50+ years old. Retirement was on their minds. We all wanted education and were excited to learn from an expert.
But what we heard instead was a sales pitch. Most people left more confused than they'd started. There was no clarity.
That room deserved better. So does every investor, retiree, and soon-to-be retiree.
And it set me down a life-changing path...
My name is Jesse Cramer.
I started The Best Interest in 2018 - just a year after that retirement seminar. I was working as an engineer designing satellite telescopes.
But I was more interested in personal finance, investing, and retirement planning. One educational conversation at a time, I realized: helping people is what I’m meant to do.
That’s why I built this blog and podcast. To share what I’ve learned and cut through the noise with clear, honest insight.

Fast forward from 2018 to today - my work helps 1000's of people every day.
And I left engineering. Permanently.
I now work as a fiduciary financial planner, helping my clients plan better retirements.
If you're interested in learning more about my story - and the power of simple financial decisions compounded over many years - here's an interview I did with expert Andy Hill.
Ben Franklin wrote, “an investment in knowledge pays the best interest.”
I believe in those words.
The Best Interest helps 1000's of retirees and people planning for retirement every week. For free.
“If the Internet teaches us anything, it is that great value comes from leaving core resources in a commons, where they’re free for people to build upon as they see fit.”
The Best Interest will help you too.
-Jesse
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